The University of Massachusetts Boston (UMass Boston) has a set of approved colors that are used for faculty website design to ensure consistency and brand identity. The primary colors of UMass Boston are Navy Blue and Beach Glass Green. These colors are used in various combinations to create a visually appealing and recognizable brand image.
Color Palette
The approved color palette for UMass Boston includes:
- Navy Blue (Pantone 2965C): This is the primary color of UMass Boston and is used for the university’s logo, website, and marketing materials.
- Beach Glass Green (Pantone 1585C): This color is used as a secondary color to complement Navy Blue and add a touch of warmth to the design.
- White and Light Gray: These neutral colors are used as background and text colors to provide contrast and balance out the design.
- Dark Gray (Pantone 432C): This color is used as an accent color to add depth and dimension to the design.
Color Usage Guidelines
To ensure consistency and brand identity, UMass Boston has established guidelines for using the approved colors. These guidelines include:
- Using Navy Blue as the primary color for headers, footers, and other design elements.
- Using Beach Glass Green as a secondary color to add visual interest and create a cohesive look.
- Using White and Light Gray as background and text colors to provide contrast and readability.
- Using Dark Gray as an accent color to add depth and dimension to the design.
| Color | Pantone Color | Hex Code |
|---|---|---|
| Navy Blue | 2965C | #032B44 |
| Beach Glass Green | 1585C | #8BC34A |
| White | None | #FFFFFF |
| Light Gray | None | #F7F7F7 |
| Dark Gray | 432C | #333333 |
The UMass Boston brand identity guidelines are available on the university's website, and they provide detailed information on color usage, typography, and other design elements. By following these guidelines, faculty members can create websites that are consistent with the university's brand and visual identity.
What are the approved colors for UMass Boston faculty website design?
+The approved colors for UMass Boston faculty website design are Navy Blue (Pantone 2965C), Beach Glass Green (Pantone 1585C), White, Light Gray, and Dark Gray (Pantone 432C).
Where can I find the UMass Boston brand identity guidelines?
+The UMass Boston brand identity guidelines are available on the university’s website. They provide detailed information on color usage, typography, and other design elements to ensure consistency and brand identity.
Why is it important to use the approved UMass Boston colors for faculty website design?
+Using the approved UMass Boston colors ensures consistency and brand identity, which is essential for creating a recognizable and visually appealing website that reflects the university’s brand.
